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                          General Plan Recommendations
                                    Master Land Use Plan
              


The following text reiterates the most                Study, with MDOT, the feasibility of an
important recommendations presented in              additional ramp at Marquette to serve
the body of this Master Plan.  They are             the growing area around Muskegon
organized here to allow a quick review of           Community College.
the major points.  Additional detail may be
found in the body of this document.                   Implement the Downtown loop to
                                                    provide for a unifying effect for the
Traffic                                             Downtown area including widening
                                                    Houston to three lanes.
     Designate Laketon as the principal east
   and west route.  Construct to five lanes      Natural Features
   wide with right turn lanes, install state-
   of-the-art signals, timed to route traffic         Habitat Plan Development and
   on Laketon, and implement access                 Implementation.  Several areas which
   controls.  Preserve the ability to utilize       are now or could become natural areas,
   the abandoned railroad right-of-way to           have great potential for improved
   expand Laketon to a six lane road with           wildlife habitat and native vegetation.
   boulevard.                                       The plan would describe the kind and
                                                    size of habitat that would be created;
     Extend Henry north of Laketon as a             where it would be created;  how it
   commercial corridor and as a direct              could be integrated with other uses; and
   connection to Downtown, through                  what funding sources and cooperating
   Western.                                         groups are available to assist.

     Designate Muskegon and Webster as                Integration of Natural Features and
   three lanes wide Downtown and two                Areas with Recreation and Leisure
   lanes wide with left turn lanes in the           Planning.  The natural amenities within
   historic district, south of Downtown.            the City are unique and are not
   Streetscape the historic district in a           duplicated elsewhere.  The system of
   "turn of the century" mode.                      Natural Features and Areas should be a
                                                    focus for recreation and leisure,
     Implement access control on Apple,             especially along the lakeshore and also
   Henry, Getty, and Sherman.                       along stream corridors.  The Muskegon
                                                    Lakeshore Trail will link special Natural
     Encourage access to the Downtown               Features and Areas and provide an
   through the north and south                      opportunity for access to scenic views
   connections with Seaway at U.S. 31               and recreational activities.
   and I-96.
                                                      Development of Water Quality and
     Encourage Shoreline as the principal           Subwatershed Plan.  Development of a
   route to Downtown with strong access             Water Quality and Subwatershed Plan
   controls, collector routes, timed signals,       is critical for determining specific
   and year round landscape.                        actions or policies the City can initiate



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   to improve water quality within each             Working with the Muskegon Lake
   subwatershed and Muskegon Lake.  The            Public Advisory Council, Natural
   recommended Water Quality and                   Resource Conservation Service & Soil
   Subwatershed Plan will support                  Conservation District, and other
   regulations set forth in the General            Environmental Groups where common
   Zoning and Design Criteria for the lakes        interests exist.    Some groups are
   and stream corridors.                           completing water quality analysis,
                                                   cleanup and awareness programs, or
     Generic Zoning and Design Criteria for        other assessment, protection, and
   Natural Features and Areas.  All of the         enhancement projects.  Many of these
   Natural Features and identified Natural         projects are aligned with common goals
   Areas within the City could be more             and objectives of the City, related to
   effectively managed through zoning              protection, preservation and use of it's
   mechanisms such as Natural Feature              natural features.
   Overlay Zoning Districts and
   development standards, Planned Unit         Historic Districts
   Development Standards, site plan
   review, cluster development                      The City should perform a more
   regulations, building height limits and         comprehensive evaluation of its historic
   Special Use Standards.                          areas and buildings and develop a more
                                                   detailed plan.  Modifications, including
     Development and Enforcement of City           possible expansions (e.g., Third Street)
   Stormwater Management Requirements              of the existing Historic Districts should
   and other Possible Modifications for            be considered and discussed with the
   Sensitive Natural Areas.   Development          community.  Financial incentives for
   and/or revision of stormwater                   preservation and maintenance should
   management practices, future                    be evaluated, including methods for
   enforcement of stormwater                       bringing buildings up to current code
   management practices, and possible              requirements.
   retrofit of existing systems may reduce
   the amount of pollutants entering                As the City continues its efforts to make
   waterways through illegal sanitary              better use of its Downtown,
   connections, parking lot and street             consideration of Historic Buildings and
   runoff, and industrial discharges.              environments should be incorporated in
                                                   the planning and implementation.
     Preservation and Conservation of              Western Avenue presents an excellent
   Natural Features and Areas.    Several          opportunity to address Downtown
   Natural or potential Natural Areas              development needs and preserve and
   around the City, have extreme                   make better use of architecturally
   ecological value.  These areas should           important structures.  Other areas
   be acquired by the City solely or with          provide opportunities for Bed and
   potential conservancy groups, and               Breakfast, specialty retail, and restaurant
   placed in a conservancy program.                uses, all of which can protect and make



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    good use of historic structures.                  other community and State trail
                                                      systems.
     Further planning and thought needs to
    be done on streetscaping and the               Brownfield Analysis
    environments around the historic areas.
    Appropriate pedestrian scale lighting,              Continue the brownfield screening
    benches, walkways, signage, and                   program and determine current
    plantings can enhance the historic feel           ownership of sites on the list.  For
    of the neighborhoods and facilitate the           example, a review of City directories
    development of the Downtown as a                  would provide information on sites with
    destination.  Such planning and design            industrial histories that are likely to be
    standards/guides may be integrated with           impacted.
    similar efforts recommended for the
    other portions of the Downtown.                     Continue to update the brownfield GIS
                                                      layer so that it may be used as a
     Further promotion of the City's Historic         planning tool for brownfield
    Districts should be undertaken.  An               redevelopment.  Consider expanding
    informal review appears to indicate that          the number of data fields to increase its
    beyond the most visible monumental                flexibility and make it more useful to
    structures, few people are aware of the           the private sector.
    City's historic beauty.  Promotional
    efforts can help preserve the historically          Continue to monitor developments in
    important items and increase tourism.             environmental regulations, tax
                                                      incentives, and funding sources.
Parks, Recreation, and Community
Facilities                                              Continue to seek state and federal
                                                      funding opportunities to address
     Continue the program pursuant to the             brownfield issues.  A good track record
    1993 Muskegon Leisure Services Master             in obtaining State-level resources exists,
    Plan.  The Plan emphasizes retention              but further opportunities are most likely
    and enhancement of existing features,             available (e.g. site reclamation funds,
    increased program offerings, and                  state revolving loan funds and
    Lakeshore recreational improvements.              renaissance funds).  Pursue a
    The Plan outlines 20 capital                      brownfield pilot program grant from
    improvements to be completed over                 U.S. EPA.
    several years.
                                                        Enact a groundwater use ordinance that
     Construct a Community Center in the              prohibits the installation and use of
    Downtown area or nearby Downtown                  potable wells in areas with known
    neighborhoods.                                    groundwater contamination.

     Continue completion of the Muskegon                Finalize the development of a
    Lakeshore Trail, with connections to              Brownfield Redevelopment Authority. 



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   Use the brownfield site map prepared              The Zoning Ordinance should be
   under the master plan as the basis for          upgraded to include strict buffer
   defining a city-wide brownfield zone.           standards between residential and non-
                                                   residential districts.  Residential areas
     Expand on the work done under the             near or surrounded by industrial areas
   Site Assessment Fund grant to                   should be evaluated for long term
   determine the marketability of identified       viability.
   brownfield sites.
                                                     An "Ombudsman" liaison position
     Continue to implement  sound goal-            between the Neighborhood
   oriented land use planning and                  Associations/Residents and City Hall
   implementation.  Coordinate with                should be tested.
   brownfield efforts to identify rezoning
   and infrastructure needs.  Consider               Zoning regulations associated with the
   environmental issues when evaluating            conversion of single-family homes to
   infrastructure needs.  Integrate utility        multiple-family use should contain
   upgrades with any required                      standards ensuring that converted
   remediation.                                    dwellings have sufficient on-site
                                                   parking, suitable locations for trash
     Host a workshop that provides                 receptacles which are customarily
   information on brownfield                       stored out of doors, sufficient yard/play
   redevelopment and financial and tax             areas, and exterior facade controls.
   incentives.
                                                     Design and implement streetscape
Neighborhood Quality and Development               programs for each of the City's major
                                                   roadways.  Such programs may range
     Systematic and targeted programs of           from simple tree plantings in selective
   code enforcement and site cleanup               locations to more intensive
   should be implemented.                          greenbelting.  As part of this effort,
   Neighborhood Associations, churches,            examine the potential for enlarged
   hospitals, businesses and other groups          terraces along Webster and Muskegon
   and facilities should be involved.              Avenues.
   Planning Commissioners should
   annually survey the entire City for               Work with S.D. Warren to reduce the
   neighborhood conditions.                        occurrence and/or modify the timing of
                                                   emissions of unpleasant odors.
     Entitlement and other funds should be
   targeted to maintain and enhance                  Work with area grocery retailers
   neighborhood conditions.  Both isolated         regarding opportunities in core urban
   blocks and whole neighborhoods                  neighborhoods.  It is not recommended
   should be targeted to prevent the spread        that the City enter the grocery business.
   of blight and improve residential               Rather, that the City work with the
   quality.                                        private sector to secure suitable sites



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    and, where feasible and appropriate,               Along Sherman Boulevard and Laketon
    provide development assistance with              Avenue maintain the current industrial
    the opportunity for reasonable                   zoning status to restrict conversion of
    paybacks.                                        industrial property to uses considered
                                                     inconsistent with the area's land use
     Zoning regulations should restrict the          focus.
    opportunity for inappropriate business
    development to occur in residential                Continue monitoring traffic movement
    locations.  Non-conforming businesses            throughout the sub-area.  As needed,
    should be highly restricted.                     address circulation and access
                                                     problems.  Particular attention should
     Promote ongoing housing in-fill                 be given to minimizing access points
    programs.  As part of the in-fill effort,        including, where possible, the closure
    work with area builders to determine             of unnecessary curb cuts; ensuring
    possible joint public/private                    alignment of driveways; erection of
    partnerships for the construction of             internal directional signage to
    affordable housing.                              accommodate visitors and truck traffic;
                                                     and like factors.
     Analyze sidewalk and pathway needs as
    part of the City's ongoing public                  Implement zoning (site plan) standards
    infrastructure improvement                       to ensure compatibility with the Marne
    programming activities.                          to Muskegon Rail Trail system.  Such
                                                     standards should include provisions for
     With limited exception, restrict business       segregating parking areas from the trail
    development in the "In-Town"                     system; visual buffering of outside
    residential neighborhood.  Bed and               storage, parking, and loading/unloading
    breakfast operations, tea rooms/coffee           areas;  appropriate building setbacks (at
    shops, etc. should be considered based           least 50'); landscaping; and the like.
    on rigid zoning standards to ensure
    compatibility with area homes.                     Incorporate the sub-area's wetlands as a
                                                     component of the City's Natural
     Develop and use schools, churches,              Features inventory.  Implement zoning
    businesses, etc., as residential anchor          (site plan) standards to ensure
    facilities to help promote neighborhood          protection of the wetlands including
    cohesiveness, quality, and general               minimum setbacks (at least 50');
    improvements.                                    avoidance of snow storage within the
                                                     building/wetland setback area;
Sub-Areas                                            maintenance of natural buffer strip (at
                                                     least 25') from the actual wetland limit;
Sub-Area 1 - Port City Industrial Center             and like criteria.

     Maintain the sub-area's industrial focus.         Preclude further expansion of the
                                                     Sunrise Memorial Garden Cemetery. 



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    Moreover, investigate the present status          buffering in the form of architectural
    of the cemetery site to determine the             screening and landscaping.
    extent of development and potential to
    convert unused property [lying adjacent            Implement streetscape and coordinated
    to existing industrial parcels] for               signage programs for Sherman
    industrial use.                                   Boulevard, Getty Street, and Laketon
                                                      Avenue.
   Pursuant to the above, and to Sunrise
   Memorial Gardens in general, it is             Sub-Area 3 - Getty Street to US-31
   important that buffering standards be          Residential/Mixed-Use Area
   established between the Gardens and
   adjacent industrial development.  Said              Maintain the sub-area's residential
   buffers should provide for heavy                   focus.
   landscaping to ensure adequate visual
   and noise buffering.                                Restrict the continued strip
                                                      commercialization of Apple Avenue.  
     Work with Fruitport Township to
    coordinate development and access                  Permit remaining residential properties
    management along Sherman Boulevard.               along Getty Street to be converted to
                                                      commercial use.
     Work with Muskegon Charter Township
    to coordinate development and access               Implement, through zoning, buffer
    management along Laketon Avenue.                  requirements associated with non-
                                                      residential uses which are to be located
Sub-Area 2 - Sherman/Laketon Mixed-Use                contiguous to residential development.
Area
                                                       Restrict further expansion of industrial
     Except as noted in the sub-area analysis,        development.
    extend the limits of industrial
    development to Getty Street.                       Implement a comprehensive streetscape
                                                      program along Apple Avenue, Getty
     As the proposed industrial area is               Street, and Laketon.
    planned (designed), investigate the
    potential closure of Continental Street,           Focus residential rehabilitation and site
    Austin Street, and Valley Street at their         maintenance efforts in this sub-area.
    intersecting points with Laketon
    Avenue.  Entry to the industrial area              Working in conjunction with Muskegon
    may be gained via other access points.            Charter Township, prepare and
                                                      implement a coordinated streetscape
     Any commercial or industrial                     beautification program for the
    development bordering a residential               commercial sector along Apple Avenue
    area should provide high quality                  near US-31.




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     Implement signage along Apple                     Consider placement of a local
    Avenue, west of US-31, alerting drivers           community center central to Sub-Area's
    to the City's core Downtown (and                  3, 4, and 5 to provide leisure and
    major attractions).                               educational facilities to area residents.
                                                  Work with an area retailer to assemble
Sub-Area 4 - Peck Street to Getty Street              sufficient property for construction of a
Residential/Mixed-Use Area                            full-service grocery store and accessory
                                                      uses.
     Maintain the sub-area's residential
    focus.                                             Investigate the potential for construction
                                                      of a market rate apartment complex.  A
     Coordinate the City's sub-area planning          possible location is one central to the
    effort with that of Hackley Hospital's on         confluence of Sub-Areas 4 and 5 and
    the development of a campus master                the Core Downtown.
    plan to ensure high quality integration
    of the medical facility with surrounding           Consider placement of duplex, tri-plex,
    neighborhoods and the roadway                     and four-plex units as infill housing
    system.  Ensure that such efforts include         based on designs [building and site]
    residents and the Neighborhood                    which are complimentary to existing
    Association.                                      area housing.

     Complete the proposed bicycle                     Coordinate planning efforts with that of
    pathway along Laketon Avenue.                     Muskegon Heights along common
                                                      boundaries and corridors.
     Permit remaining properties along Getty
    Street to be converted to commercial          Sub-Area 5 - Peck Street to Seaway Drive
    use.                                          Residential/Mixed-Use Area

     Implement, through zoning, buffer                 Redevelop that portion of the sub-area
    requirements associated with the                  located south and east of the industrial
    placement of non-residential uses                 sector from residential to industrial.
    contiguous to residential development.
                                                       Complete the proposed bicycle
     Limit additional industrial development          pathway along Laketon Avenue.
    to the established industrial sector.
                                                       Implement, through zoning, buffer
     Implement comprehensive streetscape              requirements to mitigate compatibility
    programs along Apple Avenue, Getty                impacts between residential and non-
    Street, Laketon Avenue, and Peck                  residential uses.
    Street.
                                                       Work with the Muskegon Public
     Focus residential rehabilitation and site        Schools Board of Education to develop
    maintenance efforts in this sub-area.             a long range campus master plan for the



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    High School area.                                Henry Street, Laketon Avenue, Seaway
                                                     Drive, and Sherman Boulevard.
     Investigate the potential for
    development of a market rate apartment             Prepare and implement high quality
    complex.                                         streetscapes along Laketon Street,
                                                     Henry Street, and Sherman Boulevard.
     Implement comprehensive streetscape
    programs along the sub-area's major                Market the Outlet Mall site for
    roadways.                                        redevelopment to commercial or office
                                                     use.  Due to its size, the site might also
     Redevelop the existing "brownfields"            function as the location of a community
    into productive and compatible uses.             recreation center.

     Focus residential rehabilitation and site         Allow homes along Henry to be
    maintenance efforts in this sub-area.            converted to office or commercial use.

     Work with Laketon Avenue businesses               Prohibit future industrial development
    to encourage site enhancements and,              along Henry.
    where necessary, building facade
    improvements.                                      Restrict commercial development along
                                                     Laketon Avenue to Barclay Street.
     Develop a comprehensive preservation
    strategy [plan] for the "In-Town"                  Prepare and implement a
    residential district which permits the           comprehensive management plan for
    City to capitalize on the tourist appeal         Ruddiman Creek and Ruddiman
    of the district while retaining its              Lagoon.  Utilize an environmental
    residential integrity.                           corridor overlay zone (as part of the
                                                     zoning ordinance) to provide additional
     Coordinate planning efforts with that of        resource protection.
    Muskegon Heights.  Of particular note
    is the joint development of a small                Coordinate boundary planning activities
    industrial park from Park to Seaway and          with the City of Roosevelt Park.
    Hackley to Laketon.
                                                  Sub-Area 7 - McGraft Park Residential Area
Sub-Area 6 - Barclay Street 
                                                       Maintain the character of the sub-area
     Implement, through zoning, controls to          as single-family residential.  Limited
    ensure adequate buffers between                  multiple-family may be permitted under
    commercial and residential                       certain circumstances.
    development.
                                                       Maintain the existing system of sub-area
     Complete the full commercial                    parks and Natural Features as integral
    development of that area lying between           elements of the area's residential flavor.



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     Incorporate the sub-area's (Ruddiman        Sub-Area 8 - Lake Michigan Shoreline 
   Lagoon) tributaries as components of
   the City's Natural Features inventory.             Consistent with the City's
   Implement zoning standards and                   Downtown/Lakeshore Redevelopment
   maintenance criteria to ensure                   Plan, relocate the Silversides to a Core
   protection of the tributaries [refer to          Downtown site.  Reuse the vacated site
   Number 4, following].                            for public open space/park purposes.

     Develop and implement an educational             Restrict permanent commercial
   program which advances preservation              development along Pere Marquette
   of the area's natural features.                  Beach.  Instead, consider the restrictive
                                                    leasing of limited, seasonal, space to
     Along Sherman Boulevard, work with             vendors who utilize portable trailers or
   adjoining Norton Shores to coordinate            kiosks which may be positioned and
   the preparation and implementation of            removed on a daily basis.
   consistent (compatible) signage, access,
   and related streetscape standards.  Such           Other than the commercial
   standards should recognize the sub-              development detailed under item 2,
   area's residential character.                    above, restrict commercial uses
                                                    (restaurant, convenience, bait and
     Implement zoning (site plan) standards         tackle, marine supplies, etc.) to the
   requiring adequate buffer protection             marina service area located along
   between the commercial uses along                Lakeshore Drive, between Thompson
   Lakeshore Drive and Sherman                      Avenue (extended) and S.D. Warren.
   Boulevard and adjacent residential
   development.                                       Prepare a detailed sub-area plan for the
                                                    marina service area.  The plan should
     Limit expansion of commercial                  call for the elimination of industrial uses
   development (rezonings) along                    but should permit the variety of mixed-
   Sherman Boulevard.                               uses currently existing.

     Existing commercial districts along              Public access (pathway or boardwalk
   Sherman Boulevard, west of Pine Grove            easements) along the length of
   Street, should be restricted to the B-1          Muskegon Lake should be
   Zone District Classification.  B-1 uses          implemented.  Such pathways should
   are designed primarily to serve persons          be incorporated as part of the Lakeshore
   residing in adjacent residential areas or        Trail System.
   neighborhoods.
                                                      Coordinate planning activities along
     Commercial development along                   Sherman Boulevard with the City of
   Lakeshore Drive should be restricted to          Norton Shores.
   the B-2 Zone District Classification.



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Sub-Area 9 - Muskegon Lake/Lakeshore                 development within the interior
Drive Mixed-Used Area                                portions of the sub-area.  Work towards
                                                     the long-term elimination of
     Support the continued growth and                commercial development on Beidler
   development of S.D. Warren within the             Street with reuse oriented to residential
   limits of its current site.  In doing so,         development.
   work with the industry to address their
   environmental concerns [e.g. odor,                 Incorporate, through zoning, buffering
   traffic impacts].                                 requirements between residential and
                                                     non-residential uses.
     In the event of a relocation by S.D.
   Warren, redevelop the plant site for               Design and implement streetscape
   non-industrial use.                               programs along Laketon Avenue and
                                                     Lakeshore Drive, including completion
     Acquire the Amoco tank farm site and            of the Lakeshore Trial.  
   redevelop for public open space use.
                                                      Restrict industrial expansion to infill
     As industrial development along the             locations, internal to existing industrial
   shoreline is eliminated, restrict the             development.
   movement of deep water (bulk
   shipment carrier) vessels to this sub-area         Focus housing/site rehabilitation efforts
   thereby reducing (and eventually                  on those blocks identified as exhibiting
   eliminating) use of the shoreline for the         a need.
   temporary storage and/or processing of
   waterborne industrial products.               Sub-Area 11 - Seaway Drive/Waterfront 

     Maintain the Lakeside Business District          Prepare and implement sound
   as a manageable compact area suitable             environmental policies governing
   for pedestrian movement.                          shoreline development in order to
                                                     protect the integrity of the Muskegon
Sub-Area 10 - Seaway Drive/Laketon                   River ecosystem.
Avenue/Lakeshore Drive Residential/Mixed-
Use Area                                              In cooperation with (non-water related)
                                                     industries along the shoreline, develop
     Along Laketon, limit commercial                 and implement relocation programs
   development to Barclay Street (south              moving the operations to appropriate
   side) and Franklin Street (north side).           industrial sites, such as within the City's
   Between Seaway Drive and the above                complex of industrial parks.
   streets, permit commercial infill along
   Laketon Avenue.                                    Prepare a comprehensive, sub-area,
     Other than neighborhood businesses              redevelopment (design) plan for Sub-
   directly linked to the area, prohibit             Area 11 based on the use of innovative
   further encroachment of commercial                development techniques (i.e.,



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   Waterfront Overlay Zone/Planned Unit               To enhance the marketability and
   Development).  Future development                ongoing occupancy of the County
   should be coordinated in a planned,              Health Department Office Building,
   versus piecemeal, fashion.                       provide, through appropriate zoning,
                                                    opportunity for both public and private
     As part of the above plan, investigate         use of the facility for office purposes.
   the potential to create a single roadway
   serving future sub-area development                Working in concert with Muskegon
   versus the present system (Western               Charter Township, prepare an Apple
   Avenue and Ottawa Street).                       Avenue Corridor development program
                                                    addressing access control, streetscape,
     Develop the former Waste Water                 and signage standards.
   Treatment site as a natural area
   incorporating a system of nature trails            With the growth of nearby Apple
   for aesthetic enjoyment and educational          Avenue as a prime commercial
   enhancement.                                     corridor, there appears to be no reason
                                                    to foster the interior (northerly)
     Traverse the sub-area with the                 development of Sub-Area 13 properties
   Lakeshore Trail system providing                 for retail, restaurant, or general service
   opportunity for views of Muskegon                use.  Therefore, such development
   Lake and associated natural areas.               should be restricted to existing locations
                                                    along Apple Avenue.
Sub-Area 12 - North Apple Residential
                                                      General Hospital should be supported
     Housing rehabilitation efforts should be       through the development of
   focused in Sub-Area 12.                          professional offices on, or adjacent to,
                                                    the hospital campus.  The master plan
     A comprehensive streetscape program            recognizes the potential need for such
   should be prepared and implemented               development.
   for Apple Avenue.
                                                      College-related directional signs should
     Clustered commercial development               be placed on Apple, near Shonat and
   should be confined to the US-31 and              Quarterline.
   Getty Street intersections, consistent
   with similar developments identified in
   Sub-Areas 3 and 4.

     The industrial node near Seaway Drive
   (Skyline Drive) and Getty should be
   developed as a small industrial park.
Sub-Area 13 - Muskegon Community
College 




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